Senior Management

Graduated with a Bachelor of Science (Hons) in Business Administration (Marketing), Zaid Ismail brings a wealth of experience as a skilled collaborator. Spanning over 25 years, his professional journey encompasses operations, project management, stakeholder engagement, and business development within both the corporate and government sectors.

Throughout his career, Zaid has demonstrated strong collaborative abilities, forging strong relationships with partners, providers, and government agencies. His work experience at Sport Singapore allowed him to leverage these connections to drive plans and initiatives successfully, showcasing his aptitude for effective stakeholder management.

Having previously worked in the advertising and events industry, Zaid recognises the paramount importance of a robust marketing strategy and cultivating enduring customer relationships. Understanding the aspirations of clients, he strives to fulfil their goals by delivering impactful marketing solutions.

Zaid is also the eldest son of the late poet, Noor S.I. (see link below) and he is determined to uphold his father’s legacy and contribute towards raising the standard of the Malay language in Singapore.